Catch Every Episode of the Shelf Talkers Podcast Below
Join Adam, our founder and creative director, as he explores the ever-evolving world of CPG. Through conversations with industry leaders, innovators, and decision-makers, discover the insights, trends, and strategies shaping the future of food and beverage brands. Whether you’re scaling a brand or navigating the complexities of the CPG landscape, “Shelf Talkers: CPG Insights” is your go-to source for inspiration and actionable advice.
Have a suggested topic or guest? Email Adam.
Episodes
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Ep. 004 Charise Flynn | Hummingbirds
Local creators aren’t just more relatable, they’re more effective. In this episode, Charise Flynn of Hummingbirds breaks down why tapping into smaller, community-based influencers can help CPG brands connect more deeply and authentically with their customers.
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Ep. 003 Chava Oropesa
Great food photography does more than look good, it drives connection, brand trust, and sales. In this episode, renowned food photographer Chava Oropesa shares what separates pro-level work from DIY shots, how to collaborate well with a photographer, and why choosing the right one is about more than just their portfolio.
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Ep. 002 Kelly Bennett
Too many CPG brands treat brand strategy as a one-and-done exercise, or skip it altogether. In this episode, brand strategist Kelly Bennett breaks down why strategy should guide everything from packaging to partnerships, and how her approach shifts depending on whether a brand is just starting out or refining its next stage of growth.
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Ep. 001
Jordan Buckner built a promising CPG brand then walked away. In this episode, he shares why he shut down Tea Squares, how burnout shaped his next move, and how he’s now helping hundreds of food and beverage founders grow through FoodBevy.